Learn How to Start a Service Business

Free courses that walk you through every step — choosing your service, getting licensed, finding customers, setting prices, and running the operation.

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What You'll Learn

Choosing Your Service

Figure out which service business is right for you based on your skills, market, and goals.

  • The Opportunity
  • Low-Barrier Businesses
  • Picking Your First Service
  • The Growth Path

Getting Legit

Business registration, licensing, insurance, and setting up for success.

  • Do You Need an LLC?
  • Insurance for Beginners
  • Business Banking Made Simple
  • Licenses and Permits

Getting Equipped

Start with what you have, buy only what you need, and upgrade as you earn.

  • Minimum Viable Equipment
  • Transportation
  • Buy vs. Rent vs. Borrow
  • Your Mobile Office

Getting Customers

Marketing strategies that actually work for local service businesses.

  • Your First Ten Customers
  • Google Business Profile
  • Getting Reviews
  • Neighborhood Marketing
  • Referrals and Repeats

Pricing and Payments

How to set prices that are fair to customers and profitable for you.

  • What to Charge
  • Quoting Jobs
  • Getting Paid
  • Tracking Your Money

Running the Business

Systems and processes to deliver consistent quality and grow efficiently.

  • Answering the Phone
  • Scheduling and Routing
  • On the Job
  • Handling Problems

How the Academy Works

Each module includes step-by-step lessons, practical exercises, and real-world examples. Work at your own pace. Come back whenever you need a refresher.

All academy content is freely available. Create an account to track your progress and save your place as you work through the curriculum.

Practical Education, No Fluff

Actionable business education for people who want to do real work and build real businesses. No hype. Just the knowledge you need.

Ready to Learn?

All academy content is free. Create an account to track your progress.